The great basketball coach of the Boston Celtics Red Auerbach passed away on Saturday October 28th at the age of 89. John Feinstein's Let Me Tell You a Story is one of the best reads one can find on Auerbach.
Auerbach orchestrated the Celtics dynasty in the 1950s and 1960s and in the process took the NBA from being a sort of side-show act in professional sports to one of the most popular sports in the world today.
He constantly innovated throughout his career as a coach and team president in terms of coaching, scouting and drafting players, and spreading the game through camps and clinics world wide.
The overriding theme of his career in basketball is excellence. He demanded excellence of himself and of all those around him.